CRM Student Recruitment and Retention Rel 9.1

Currently, no providers in North America have scheduled a date for this course. We can schedule a class at one of our regional offices or on-site at your location.

Vendor:
Oracle Corporation
Course:
D63818GC10
Start Date:
Unscheduled
Length:
2 Days
Location:
Expired Class Date
Tuition:
$1,600
 

No Dates
Scheduled

Course Description

This course is designed to provide the student with practical and real world based perspective on how to design and build student recruitment and retention campaigns using PeopleSoft CRM for Higher Education. During the course, students will also be given an overview of recruitments structures, 360-degree view and Service Center for Higher Education.Learn to: Build a recruitment campaign Build retention campaignSupport recruitment events with CRMA Live Virtual Class (LVC) is exclusively for registered students; unregistered individuals may not view an LVC at any time. Registered students must view the class from the country listed in the registration form. Unauthorized recording, copying, or transmission of LVC content may not be made.

Skills Gained

  • Develop a retention program
  • Develop a recruitment program
  • Create suspects and prospects in CRM
  • Market to suspects and prospects
  • Assign leads to recruiters
  • Monitor recruitment activity
  • Import suspects and prospects
  • Load test scores into CRM
  • Build audiences in CRM
  • Build dialogues in CRM
  • Create a territory tree
  • Assign leads to recruiters
  • View the opportunity pipeline
  • View a recruitment forecast

Who Can Benefit

  • End Users
  • Functional Implementer
  • Project Manager
  • Technical Administrator
  • Technical Consultant

Syllabus

Developing a Recruitment Program

  • Creating suspects and prospects in CRM
  • Loading test scores into CRM via Campus Solutions
  • Building audiences for student recruitment purposes
  • Building dialogues for student recruitment purposes
  • Building Web and email documents for student recruiting purposes
  • Creating events in CRM for student recruitment purposes

Working with a Student Recruitment Structure

  • Creating territory trees
  • Configuring assignment criteria
  • Publishing academic information changes
  • Creating sales leads
  • Converting leads to opportunities
  • Assigning leads to recruiters
  • Monitoring recruitment activity

Developing a Retention Program

  • Defining an At-Risk student
  • Creating surveys for retention purposes
  • Creating newsletters for retention purposes

Working with Service Center for Higher Education

Working with 360-Degree View

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